Tag: small business

Disaster Preparedness, Operations, Strategy

Against the odds, Cheeseburger Baby owner says ‘I’m going to find a way’

The year 2020 kicked off like a winner for Cheeseburger Baby. The Super Bowl, the Miami International Boat Show and the South Beach Wine and Food Festival were huge for the small Miami Beach business known for its tasty classic-style burgers and accompaniments that have served celebrities, residents, workers and […]

Economy, Education, Marketing, Resources

COVID resources: Free 5-hour digital marketing course available for small businesses

BizHack Academy and the Village of Pinecrest have joined forces to offer any business impacted by COVID-19 a 5-week crash course in digital marketing – at no cost to the small business. This training is funded through the federal CARES Act. This five-hour course will cover how to use digital marketing to drive revenue and increase brand awareness. Each week, it will […]

Disaster Preparedness, Economy

New Florida COVID-19 survey reveals how small businesses have fared and how they try to fight back

The majority of small businesses in Florida have been greatly negatively impacted by the COVID-19 pandemic. That was one of the key findings of a new survey and report on the state’s small businesses conducted by the Florida Chamber Foundation, the Florida Small Business Development Center (SBDC) Network, and the […]

Marketing, Operations, Strategy, Team, Uncategorized

A fighter, Half Moon Empanadas rolls out new branding, store reopenings and expansion strategy

Nearly six months ago, I interviewed Pilar Guzman Zavala, owner of Half Moon Empanadas, after she had to shut all but one of her company’s 13 locations for Argentinian style-empanadas, including the lucrative Miami International Airport sites. She and her husband and co-founder, Juan Zavala, were looking at zero sales […]