Helping Businesses Grow & Succeed
The annual tradition of Small Business Saturday will look and feel different this year. Some years cities in South Florida planned special events and entertainment — not so much this year amid the COVID-19 pandemic. But in 2020, more than ever, our small businesses need your support. Small Business Saturday, […]
Leila Blacking is the senior strategy team leader for innovation at Publix Supermarkets, a Fortune 100 grocery retailer. She has been on the receiving end of hundreds of pitches by small businesses seeking Publix’s business, including food businesses, logistics companies and tech startups. Her advice can help a small business […]
BizHack Academy and the Village of Pinecrest have joined forces to offer any business impacted by COVID-19 a 5-week crash course in digital marketing – at no cost to the small business. This training is funded through the federal CARES Act. This five-hour course will cover how to use digital marketing to drive revenue and increase brand awareness. Each week, it will […]
Remaking an old-school B2B company into an e-commerce success story would not have been possible without a lot of hustle and the power of a knowledgeable network. In 2017, after Dan and Kim Hannon moved to Palm Beach County, they acquired Aabaco Environmental Industries, a spill containment and safety supply […]
COVID-19 shut trade shows down, closing off one of small businesses’ largest marketing and networking channels. Even so, the shows have gone on – albeit virtually. One small business owner told me this week he was supposed to be at his industry’s largest trade show but instead he is on […]
Nearly six months ago, I interviewed Pilar Guzman Zavala, owner of Half Moon Empanadas, after she had to shut all but one of her company’s 13 locations for Argentinian style-empanadas, including the lucrative Miami International Airport sites. She and her husband and co-founder, Juan Zavala, were looking at zero sales […]
In the best of times, customer retention is critical to small business success. But these days, with marketing dollars being slashed and customer acquisition budgets going down the drain, it is more important than ever to hold onto your customers. Acquiring a new customer is five times more expensive than […]
It’s true that the government is still buying but does it need what you are selling? That is one of the first questions that small business owners who are interested in government contracting should ask themselves, says Orlando Espinosa, owner of Emineo Media, who recently hosted a webinar for Florida […]
Small businesses should be reaching out to their customers frequently, but during a crisis such as the COVID-19 pandemic it is more important than ever. Are there problems that customers are having that your small business can solve? DSignage is a small business that sells, installs and maintains smart signage […]
International trade shows have gone virtual, too, and the state wants to help small businesses access the resource. Enterprise Florida announced this week that it is launching a resource to help Florida’s small and medium-sized companies safely build their international business connections. The Virtual Trade Show Grants Program will allow companies to […]