Helping Businesses Grow & Succeed
Know your customer. We’ve heard that so much our head spins. But the truth is many entrepreneurs think they know their customers — and they really don’t. That can lead to weak product development and weak differentiation – two of the most common challenges seen by the consultants at Florida […]
Charles H. Green, founder and CEO of Trusted Advisor Associates, makes his living offering wisdom on how to build stronger relationships with clients and colleagues. At the core of his work is the study of trust and its importance in business success. The strongest form of trust is always personal, […]
The pace of change in the marketplace can be downright overwhelming. We’re talking technological changes disrupting industries, economic highs and lows and ever-rising customer expectations. Entire industries, such as taxis, didn’t see it coming and were clobbered. How do companies compete with all this market change and digital transformation seemingly […]
Perhaps you’ve noticed some of your customers have begun migrating away from your product or service. Is this normal in the course of business? Or is it time to send an SOS? “I think this happens all the time,” said Nile Kirec, a specialist in public relations, strategic marketing and […]
Want to learn about financing export growth, recent law changes involving exports and get a lowdown on the market? Have a question for bankers, accountants, the U.S. Small Business Administration or other export service providers? If so, the Export Business Forum on Nov. 29, 2018, may be for you. This […]
Is your company export ready? To find out, says Florida SBDC at FIU consultant Shelly Bernal, answer the following questions: Does your company have a product that has been successfully sold in the domestic market? Can your company commit sufficient production capacity to the export market? Is your company willing […]
Raul Santoya and his co-founders run Skymo, a manufacturer of specialty cleaners and degreasers that are safe for the environment. Their initial target market is the aviation industry. “It was at an aviation trade show in 2015 where we discovered the huge opportunity in aviation for products that work but […]
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